Ego sometimes misjudges a PERSON

What is the exact meaning of ego?

 How our inner Ego sometimes misjudges a PERSON

A lady in a faded grey dress and her husband, dressed in a home-spun suit walked in timidly without an appointment into the Harvard University President's outer office. The secretary could tell in a moment that such backwoods, country hicks had no business at Harvard and probably didn't even deserve to be in Harvard.

For hours the secretary ignored them, hoping that the couple would finally become discouraged and go away. They didn't and the secretary grew frustrated and finally decided to disturb the president..

"Maybe if you see them for a few minutes, they'll leave" she said to him. The President, stern faced and with dignity, strutted toward the couple.

The lady told him "We had a son who attended Harvard for one y ear. He loved Harvard. He was happy here.. But about a year ago, he was accidentally killed. My husband and I would like to erect a memorial to him, somewhere on campus."

The president wasn't touched.....He was shocked. "Madam "he said, gruffly, " we can't put up a statue for every person who attended Harvard and died. If we did, this place would look like a cemetery."

"Oh, no," the lady explained quickly” We don't want to erect a statue. We thought we would like to give a building to Harvard."

The president rolled his eyes. He glanced at the gingham dress and homespun suit, and then exclaimed, "A building! Do you have any earthly idea how much a building costs? We have over seven and a half million dollars in the physical buildings here at Harvard."

For a moment the lady was silent. The president was pleased. Maybe he could get rid of them now. The lady turned to her husband and said quietly, "Is that all it costs to start a university ? Why don't we just start our own?"

Her husband nodded.. The president's face wilted in confusion and bewilderment. Mr. and Mrs. Leland Stanford got up and walked away, traveling to Palo Alto, California where they established the University that bears their name: -StanfordUniversity, a memorial to a son that Harvard no longer cared about.

Most of the time we judge people by their outer appearance, which can be misleading. And in this impression, we tend to treat people badly by thinking they can do nothing for us. Thus we tend to lose our potential good friends, employees or customers.

Remember

In our Life, we seldom get people with whom we want to share & grow our thought process. But because of our inner EGO we miss them forever.

It is you who have to decide with whom you are getting associated in day to day life.

Small people talk about others,

Average people talk about things,

Great people talk about ideas

Many organizations follow the selling concept, which holds that consumers will not buy enough of the organization’s products unless it undertakes a large scale selling and promotion effort. The concept is typically practiced with unsought goods, those that buyers do not normally think of buying such as encyclopedias or insurance. These industries must excel at tracking down prospects and selling them on product benefits.

Most firms practice the selling concept when they have overcapacity. Their aim is to sell what they make rather than make what the market wants. Such marketing carriers high risks. It focuses on creating sales transactions rather than on building long-term, profitable relationships with customers. It assumes that customers who are coaxed into buying the product will like it. Or if they don’t like it, they will possibly forget disappointment and buy it again later.

These are usually poor assumptions to make about buyers. Most studies show that dissatisfied customers do not buy again. Worse yet, while the average satisfied customer tells three others about good experiences, the average dissatisfied customer tells ten others about his or her bad experience.